Dena brings over 20 years of media and marketing experience to Charrette Venture Group. She has a keen understanding of how storytelling can effectively underpin brand strategy, and has a knack for finding a firm’s authentic voice. Her unusual blend of publishing, technology, and marketing experience led her to launch Hammond Gersh—a business development consultancy working with companies from Connecticut to California. She studied Art History at the University of Minnesota, then later earned a degree in Business. The balance of creativity and process in architecture suits her perfectly. Dena is based in Minneapolis, Minnesota.